How to make money, run competitions and gifts in 2019
Competitions and gifts are one of the best marketing ideas if you want to search for your email list, social followers or your brand presence. According to Hubspot, approximately 33% of competition participants agree to receive brand information, which allows you to re-market the customers to obtain the sale. The best time to host a competition in June and November, with the best campaigns lasting between 25 and 60 days.
Example: Showcase's online store contains a competition and giveaway page for customers and followers to participate. In most editions, customers should follow/hold the brand page, invite friends, or tweet it again. The competition ends when the social goals of the brand, which are clearly outlined on the website, are reached, such as 10,000 likes. In exchange for winning the competition, participants have the chance to win products from specific leaflets, collections or as listed on their page.
Giving Contest Ideas and Tips:
Advertise your competition. According to Hubspot, those who used paid advertising for their contest received ten times the participants. This can be beneficial if you want to look for your email list or social queries because you can keep remarking to them after the competition.
If you post the contest on social media, the message will start with "GIVEAWAY ALERT:" or "CONTEST ALERT:" in all capitals. It attracts attention when people browse and it has been proven to increase social engagement.
Offer a runner-up prize. The winner of the competition wins the grand prize you are promoting. Let everyone who entered also win something. This can be as simple as a special discount for participating in the competition or a gift card for a small amount that can only be used in your store. It can even be a free plus delivery product. The runner-up prize, if done correctly, can dramatically increase your store's sales. If you send the email for the winner, make sure you have a catchy subject line such as "(Trademark Winner) Match" or "Congratulations! You won the (brand) match! '
Start your competition on your website. Some choose to hold their competition on social media. However, if you host the competition on your website, you will be able to re-create it with products from your store. Competitions help drive traffic and engagement.
You can use tools to increase the following social media, so your competition continues to help you reach social goals. However, the competition details and entry form must always appear exclusively on your store's website. Use social media to drive traffic to the landing page. Add your Match Page to the top navigation of your website for maximum views.
Make your match viral. Many competition tools allow you to give participants access points to follow you on social media. Although a good follower, you also want to expand the reach of your competition without investing money. Look for competition tools that your friends can refer to for points. By getting your clients to refer their friends to the competition, they will likely share it with those who share the same interests.
Choose the right price. Giving away a free $ 20 bracelet is not as effective as giving away a gift basket with your best selling products. It might be a good idea to share one medium-sized prize and a few small prizes to make people feel like they have a chance to win. Give a price that is relevant to your brand, products, and niche. Sell the price as well as sell the product. After all, it is the product.
Create urgency on your match sheet. You can add a countdown timer for the competition end date. When adding a countdown timer, make sure it is only used in the last seven days. If it shows that a person has three weeks, it does not create urgency.
Promote your competition. Send an email to your list and former clients. Share the competition on all your social media accounts. If you have a budget, spend it on advertising. Use the competition tool to improve your audience reach. Share your competition on gift websites by searching "giveaway + [country]." Fill out the forms for the most popular countries in which your most important target audience is located.
Review the competition and pricing laws for each country you are participating in. For example, some states or provinces may need to be excluded from the competition. Make it clear on the competition page on the competition page. Citizens of those areas are likely to be accustomed to the exclusion.
If the competition campaign is successful, enter another one with the list you've used before in a few months. With each competition, you are likely to see your audience size increase with each competition. Especially if you keep growing on your growing list.
Competition and Giving Tools:
ViralSweep is a great competition, away games, and gift items. By running contests with this app, you can follow your email list and social media, which can lead to increased sales in the long run. The app lets you collect emails, provide points for social engagement such as comments, likes, website visits, and more.
If you have a re-targeted ad with the Website Visits option, you can immediately remark to the competition participants before the competition ends, which could potentially grow your sales. When it comes to choosing a winner, it's just a single click. ViralSweep also includes a template for rules to ensure that your guidelines are legal.
Rafflecopter offers the complete package for competitions. Their Premium package offers email integration for top email providers, social media subscriptions, friend referral subscriptions, analytics, unlimited giveaways and more. They have a free version of their limited-function tool that is ideal for those starting out.
Gleam is a great game tool that lets you quickly set up competitions. The Shopify app is integrated with various social networks, comments on Disqus, and includes viral sharing. You will also be able to set up your email list.
Contest and Giving Resource:
25 Creative Ideas for Facebook Contests That You Can Use Today contains some peculiar ideas for competitions that you can use to provide inspiration for your competition. From taking photos using your branded products to caption matches, this list covers a wide range of competition ideas. Keep in mind that the easier it is to enter the competition, the more participants you are likely to get. In the end, you have to decide what your match goal is to determine what type of competition you should hold.
Competitions and gifts are one of the best marketing ideas if you want to search for your email list, social followers or your brand presence. According to Hubspot, approximately 33% of competition participants agree to receive brand information, which allows you to re-market the customers to obtain the sale. The best time to host a competition in June and November, with the best campaigns lasting between 25 and 60 days.
Example: Showcase's online store contains a competition and giveaway page for customers and followers to participate. In most editions, customers should follow/hold the brand page, invite friends, or tweet it again. The competition ends when the social goals of the brand, which are clearly outlined on the website, are reached, such as 10,000 likes. In exchange for winning the competition, participants have the chance to win products from specific leaflets, collections or as listed on their page.
Giving Contest Ideas and Tips:
Advertise your competition. According to Hubspot, those who used paid advertising for their contest received ten times the participants. This can be beneficial if you want to look for your email list or social queries because you can keep remarking to them after the competition.
If you post the contest on social media, the message will start with "GIVEAWAY ALERT:" or "CONTEST ALERT:" in all capitals. It attracts attention when people browse and it has been proven to increase social engagement.
Offer a runner-up prize. The winner of the competition wins the grand prize you are promoting. Let everyone who entered also win something. This can be as simple as a special discount for participating in the competition or a gift card for a small amount that can only be used in your store. It can even be a free plus delivery product. The runner-up prize, if done correctly, can dramatically increase your store's sales. If you send the email for the winner, make sure you have a catchy subject line such as "(Trademark Winner) Match" or "Congratulations! You won the (brand) match! '
Start your competition on your website. Some choose to hold their competition on social media. However, if you host the competition on your website, you will be able to re-create it with products from your store. Competitions help drive traffic and engagement.
You can use tools to increase the following social media, so your competition continues to help you reach social goals. However, the competition details and entry form must always appear exclusively on your store's website. Use social media to drive traffic to the landing page. Add your Match Page to the top navigation of your website for maximum views.
Make your match viral. Many competition tools allow you to give participants access points to follow you on social media. Although a good follower, you also want to expand the reach of your competition without investing money. Look for competition tools that your friends can refer to for points. By getting your clients to refer their friends to the competition, they will likely share it with those who share the same interests.
Choose the right price. Giving away a free $ 20 bracelet is not as effective as giving away a gift basket with your best selling products. It might be a good idea to share one medium-sized prize and a few small prizes to make people feel like they have a chance to win. Give a price that is relevant to your brand, products, and niche. Sell the price as well as sell the product. After all, it is the product.
Create urgency on your match sheet. You can add a countdown timer for the competition end date. When adding a countdown timer, make sure it is only used in the last seven days. If it shows that a person has three weeks, it does not create urgency.
Promote your competition. Send an email to your list and former clients. Share the competition on all your social media accounts. If you have a budget, spend it on advertising. Use the competition tool to improve your audience reach. Share your competition on gift websites by searching "giveaway + [country]." Fill out the forms for the most popular countries in which your most important target audience is located.
Review the competition and pricing laws for each country you are participating in. For example, some states or provinces may need to be excluded from the competition. Make it clear on the competition page on the competition page. Citizens of those areas are likely to be accustomed to the exclusion.
If the competition campaign is successful, enter another one with the list you've used before in a few months. With each competition, you are likely to see your audience size increase with each competition. Especially if you keep growing on your growing list.
Competition and Giving Tools:
ViralSweep is a great competition, away games, and gift items. By running contests with this app, you can follow your email list and social media, which can lead to increased sales in the long run. The app lets you collect emails, provide points for social engagement such as comments, likes, website visits, and more.
If you have a re-targeted ad with the Website Visits option, you can immediately remark to the competition participants before the competition ends, which could potentially grow your sales. When it comes to choosing a winner, it's just a single click. ViralSweep also includes a template for rules to ensure that your guidelines are legal.
Rafflecopter offers the complete package for competitions. Their Premium package offers email integration for top email providers, social media subscriptions, friend referral subscriptions, analytics, unlimited giveaways and more. They have a free version of their limited-function tool that is ideal for those starting out.
Gleam is a great game tool that lets you quickly set up competitions. The Shopify app is integrated with various social networks, comments on Disqus, and includes viral sharing. You will also be able to set up your email list.
Contest and Giving Resource:
25 Creative Ideas for Facebook Contests That You Can Use Today contains some peculiar ideas for competitions that you can use to provide inspiration for your competition. From taking photos using your branded products to caption matches, this list covers a wide range of competition ideas. Keep in mind that the easier it is to enter the competition, the more participants you are likely to get. In the end, you have to decide what your match goal is to determine what type of competition you should hold.
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