How to Write a Great and Awesome Blog Post in 2020


How to Write a Great and Awesome Blog Post in 2020




A blog is an important strategy for generating traffic and leads to a website. You may not have had good results on your blog in the past, want to step up your strategy or wonder how to write a great blog post in 2020. 

Recent changes to our search algorithms and reader expectations have changed the blogging experience in recent years. Let me walk you step by step on how to write a great and awesome blog post in 2020.

How to write a great and awesome blog post in 2020: step by step


How to Write a Great and Awesome Blog Post in 2020


Step 1: choose the right topic.

How to choose a great topic to create a great and awesome blog post on a star in 2020. Topics should generally answer the question or provide a solution to add value to your website visitors. 

The subject should be wide enough to explain for a long time, but be specific enough to cover it completely. For example, a landscape blog post titled "Grass Management" is too extensive. Instead, the post may include "Turf Care Tips for Shady Areas."

You also want the topic to fit your overall marketing strategy and the goals of your blog post. I am trying to generate organic (free) traffic to my blog but I am trying to collect leads. Use topics that are appropriate for your recently built landing page and offers you provide. 

For example, the previously mentioned Landscaping blog post works well with a downloadable guide like "DIY Guide to Healthy Lawns in Michigan".

If you're not sure which subject to cover, here are some tools and sources to help you brainstorm:

Quora: This Q & A forum is full of questions that need answers.
Public Answer: answerthepublic.com provides a list of questions about the topic you entered.
Google Autocomplete: Start typing a topic and see what Google suggests.



How to Write a Great and Awesome Blog Post in 2020


Competitor site: what did you write about your competitor? You don't want to plagiarize, but it can be a good place to get inspiration.

Groups: Start or join a group on Facebook, LinkedIn, Reddit, and other social networking sites, and check out their questions.
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Step 2: use the right keywords.

Search engines are too smart for search engine optimization tools like keyword stuffing, but that doesn't mean search engine optimization is not important. Keywords do not try to trick search engines or users, but rather point them in the right direction.

Finding blog posts is easier if your content is using keywords that your audience is also using and Google recognizes them.

Finding the right keywords and using them properly is still an important part of how to write a great blog post in 2020. Do not guess which keyword to use. You can provide your data with a variety of free and cheap tools. Try these:

Google Keyword Planner Unless you're buying Google ads, this tool will give you a rough estimate, but it's great to get started.
SEMrush's Keyword Magic Tool: This requires a SEMrush subscription, but provides in-depth keyword data.



How to Write a Great and Awesome Blog Post in 2020




How to Write a Great and Awesome Blog Post in 2020


Ahrefs Keyword Explorer: Similar to SEMrush's tool, Ahrefs provides detailed search volume and historical data for various keywords by price.



How to Write a Great and Awesome Blog Post in 2020


Soovle: Soovle uses data from multiple sites to find what users are searching for.
Jaaxy: Jaaxy offers unique keywords and other useful data for choosing the right keywords.

It's important to understand that changes to our algorithm have also changed the best way to use keywords. Although keywords give you a clear idea of ​​what's in your content, it's better to use synonyms and related topics (LSI (Last Semantic Indexing) keywords). This is a key part of how we classify and understand languages.

Step 3: write a post.

Definite topics and keywords are ready, so you're ready to write a post. Creating an outline in advance can help, so the post is logical. In addition, the subject must be completely covered. A blog post of about 700 words at a time was enough to please our algorithm and attract readers.

To know how to write a blog post in 2020, you need to deal with the topic in more depth. According to SEO research, top posts are between 1,000 and 2,000 words. However, do not add text to increase the length. Use posts to deal with topics in a meaningful way.

Here are some hints for writing a great blog post that readers and Google can recognize.

Competitive Post Study: Check out what top-level posts have already covered. You need to deal with all these points and others for better information or more specifically.

Use Source: Establish credibility by linking to reliable information throughout your post.

Title composition: Use the H1, H2, H3 and H4 titles as appropriate to organize your content.

Explain in detail: Provide specific instructions or details to show the reader how to do something or explain the topic better. Avoid generalization

Add an image: split the text into some high-quality images or infographics. Make sure you have permission to use these.

Step 4: Add Calls to Action.

After writing and completing your post, you need to make it an effective part of your marketing strategy. Include the relevant call-to-action (CTA) in the sidebar, in the middle of the text, or at the end of the post.

CTA is the bridge between blogs and business goals. The CTA can be a content download, a contact or quote page link, or a coupon. Whichever CTA you choose, it should be clear and clear and relevant to the content of your blog post.

Step 5: Show it Off.

It doesn't end with knowing how to write great blog posts. In order for potential customers to find your blog posts, you need to mark them as soon as they are posted. As a post earns more visits, leads, clicks, and shares, Google recognizes that the post contains high-quality, useful content, and advances to the search results.

Here are some ways you can give a good start to your blog post.

Include in your newsletter
Share with a friend or colleague
Share on social media
Please contact other bloggers linked to your competing blog to let them know about your post and tell us why your blog may be helpful.

Respond to related questions from Quora or similar sites
Accidental blog posts never reach the top of the results page. Well planned and use high-quality content. I knew how to write a great blog post in 2020, so pick a topic and try this strategy yourself.

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